The content below helped to inform the Creative Strategy Consultation process. This process has now closed, however we are now taking feedback on the Creative Strategy Taskforce Report.

Read and respond to the report here


A chicken sitting next to some Peruvians

Victoria’s creative and cultural industries generate $1.4 billion annually in exports and contribute to Victoria’s liveability, making the State an attractive destination for new global talent and investment.

The creative and cultural industries play an important role in enhancing cultural and diplomatic engagement with international partners and strengthening trade relationships.

Building Victoria’s footprint on the international stage supports the State’s long-term sustainability and success. Exports, collaboration, co-productions, partnerships and securing inward investment will be significant contributors to Victoria’s future prosperity, and to the future growth of our creative and cultural industries.

Victoria has internationally recognised skills in design and architecture as well as world-touring bands, top-selling digital games, and fashion, exhibitions and performing arts that are in demand abroad.

The State also benefits from international exchanges and attracting the best practitioners and events from overseas.

There are large and growing markets for creative products and services. In particular, Asia’s rapid economic growth, industrialisation, urbanisation and growing middle class present significant opportunities for our creative and cultural industries. However, there is fierce international and interstate competition to attract talent, projects, businesses and investment.

Contribute to the conversation about Enhancing International Engagement below.